Smart stories for late bloomers. On a mission to reset the meaning of middle age. Exclusive lifestyle content on how to live playfully the second act of your life. crunchytales is the first solely illustrated lifestyle magazine for women over 50 and counting. It promotes a positive attitude towards age and celebrates all those unconventional ladies who don’t let age define them. From beauty to relationships and family, including well-being, how to manage your money and develop your style, it offers news, views and features on midlife culture. Stories of empowerment, inspirations and new challenges for midlife women.