Economics, culture, rules and regulations, infrastructure, and political systems of the nations make situations more complicated. Brands sometimes have to do damage control to avoid erosion of trust with their customers. Healthcare PR activities and communications can put you back in the spotlight for the right reasons. Social media is a great way for healthcare companies to keep their finger on the pulse of public opinion, increasing your company's customer base, learning about their preferences and then using this information to successfully tailor future PR activity. A good Healthcare PR Agencies can be hard to find but there are always options available.