oosh The Label, accessible at https://tooshthelabel.com/, presents itself as an online destination that curates and offers a distinctive collection of women's ethnic wear, with a discernible emphasis on the rich artistic heritage of Kashmir. The brand's online presence suggests a deep appreciation for traditional Indian textiles and craftsmanship, particularly the intricate embroidery and luxurious fabrics that are synonymous with the Kashmir Valley. Navigating through the website reveals a selection of garments that appear to blend timeless elegance with contemporary sensibilities, catering to women who value both cultural roots and modern aesthetics.

The product range showcased by Toosh The Label includes a variety of ethnic staples, such as the iconic Pashmina shawl, which is often highlighted for its exquisite softness and the intricate hand-embroidery that adorns it.